.NEARLY ONE BILLION individuals are directing their votes in India's basic political election. It is actually the most significant democratic physical exercise in history-- and also could also be actually the absolute most pricey. Costs is actually assumed to get to 1.35 trn rupees ($ 16bn), depending on to the Centre for Media Studies (CMS), an Indian non-profit. That would be actually greater than double the volume spent in the previous political election in 2019 and even go over the cash sprinkled in United States's governmental election in 2020. Why carry out Indian political celebrations spend such substantial amounts?